Is There Such a Thing as Good Intentions Bad Ramifivcations: Environmental Awarness

In class we viewed a few special examples of media being used to create environmental awareness. It is not dificult to see that each of these example is an effort to foster a concern for the environment. The question is however... if not marketed correfctly, can they way in which these are portayed do more harm than good?
If topics are too serious often people turn away not wanting to accept responsibility or deal with a tough issue. If they are dealt with in a manner that is too light-hearted, or focused on just a specific group of people, it can becomechildish, silly, and even fake.
What do you think?


Responses are due no later than Thursday 11:59 p.m.